First of all, the name is hilarious. Second, the concept is interesting. Airsickness bags are a fixture in every seat pocket in front of your own airline seat, and a company called Up, Up, and Upchuck is looking to revolutionize them by coming out with eco-friendly canvas bags to replace the usual paper bags. The catch? The bags are dry clean only. It would be nice if they came out with bags you can easily wash at home or in the airport restrooms, since I doubt anybody would be willing to travel with a bag full of sick or rush to the dry cleaners right away after a flight.