Emma Watson put the spotlight on eco-friendly fashion labels while she was on the road promoting Beauty and the Beast. Now, Anne Hathaway is donning vintage pieces as she goes on tour to promote Colossal.
What makes this an eco-friendly effort? The fact that Anne is wearing older fashion pieces instead of having new clothes made for every event. Reusing really does look good!
Emma Watson is always involved in important causes, and one of her advocacies is the environment and eco-friendly fashion. She’s currently on a press tour for the upcoming live-action version of Beauty and the Beast, and she’s also using Instagram to feature the sustainable, environmentally friendly, and socially conscious clothing brands and beauty products she’s using on the tour. Her posts contain descriptions of what she’s wearing and what makes them different–and good for the planet.
Check out her latest post and follow her too–maybe you’ll get inspired to not just cop her looks but also find out how clothing brands can be green and ethical.
Alicia Silverstone’s dedication to a healthy lifestyle is no secret, and she’s taking it even further by teaming up with skin care and cosmetics company Juice Beauty. The company pledges to provide effective organic products, to support local farmers, and to keep sustainability in every aspect of its business and operations, so you can see why Juice Beauty and Alicia are a good fit.
Far from the usual celebrity-branded product lines, Alicia’s proud of her involvement in the creation of all five products in the collection. In an interview with Women’s Wear Daily, Alicia said, “This is who I am. This is not just something I’m slapping my name on. I would never align myself with something that I don’t 100 percent believe in. I think people count on me for that, and I take pride in that.”
Her Juice Beauty collection includes a cleanser, moisturizer, and lip color. All items from her collection can be purchased here.
Actress Jessica Alba has a new role: founder of The Honest Company, which came about out a desire to find safe, healthful, eco-friendly baby products for her kids. The Honest Company also makes sure to give back to organizations concerned with health and social issues and for this year, they are teaming up with Baby2Baby, a group that provides families in need with essential baby clothing and gear.The Honest Company isn’t just an online shop featuring green products. They can help you customize an online nursery containing all your preferences for your child, and you ‘subscribe’ to a catalog of products that you want to purchase, which you’ll receive every month.
The site’s product lines are set to expand in the future. The Honest Company is just the latest among the work Alba has done to support the environment.
Colin and Livia Firth have long been known to be advocates for the environment, and Livia, who is known for wearing some amazing upcycled outfits on the red carpet, is taking yet another green step by working on a clothing line with Yooxygen. The brand is known for collaborating with designers and other brands, and Livia is joining their ranks. She is teaming up with Reclaim to Wear on this project. So far, her collection features a fifties-inspired dress.
Actress Hilary Duff, who I still can’t believe is pregnant, is getting the baby’s room ready, and it’s going to be an eco-friendly room. Well, it won’t be extremely green, but it’s going to be safer than most. At an interview during a cancer charity gala she attended, Hilary said the nursery was going to be painted using low-VOC paint, and that she already bought eco-friendly bedding.
Water’s a major issue for Matt Damon, which was why he created the non-profit company Water.org two years ago. Water.org teamed up with CamelBak recently to launch a limited-edition BPA-free water bottle, which comes in stainless steel and plastic. Ten dollars from the sale of every bottle will go towards supporting Water.org’s efforts to bring clean water to communities in developing countries.
It came as a surprise to me to find out that supermodel Gisele Bundchen is actually a UN ambassador for environmental issues, but I applaud her; using your fame for good causes is always admirable. One of her recent ventures is the launch of her skin care line called Sejaa, which offers “skin care as pure as the earth and rain.” The name Sejaa comes from the Portuguese seja, which means “to be,” and promises to use natural ingredients in its products, which are then placed in packaging made from post-consumer waste paper and printed with soy-based VOC-free inks.Sejaa currently offers three products: a day cream, night cream, and a mud mask, and you can get all three in one skin care kit.
