Secondary packaging needs a second look

Since I became interested and aware about environmental issues, product packaging is one of the things I’ve started to eye more carefully. I’m pretty pleased with Sony Ericsson, because the amount of packing materials has been reduced and even the box size is considerably smaller. Seagate Freeagent Go, on the other hand, makes decent use of its box as well, although I wonder if the wrapper for the hard drive and its cable itself is really necessary, as with the round yellow sticker greeting you with a “Hello.” Charming, cute, but important? Hmm.

This interesting piece by Salazar Packaging president Dennis Salazar addresses the importance of using sustainable packaging materials that will still effectively fill voids in a container, without filling landfills.

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